AI Year and The Surprising Surge of Failures in 2024 and What We Can Learn for 2025
The year 2024 proved to be a roller coaster for founders and investors alike, as a wave of startup failures rocked the global entrepreneurial scene. A combination of challenging economic conditions, tightened funding pools, and lofty ambitions led many once-promising companies to shutter their doors. In this article, weโll explore some of the most notable collapses, examine the key reasons behind them, and consider lessons learned for the wider startup ecosystem.

Major Startup Failures of 2024
Startup |
Amount Raised |
Sector |
Details |
Reasons for Failure |
Moxion Power |
$30 million |
Energy Storage |
Offered mobile energy storage solutions aimed at replacing traditional generators. |
High production costs, rapid cash burn, and overambitious expansion plans led to insolvency. |
Tally |
$172 million |
Fintech |
Provided personal finance management tools but struggled with user trust and funding. |
Failed pivot to a business model, customer complaints, and inability to secure additional funding. |
Eaze |
$255 million |
Cannabis Delivery |
Connected users with licensed dispensaries for cannabis delivery but faced legal issues. |
Regulatory challenges, competition, and high operational costs outpaced revenue. |
The Messenger |
$38 million |
Media |
A news platform that scaled rapidly but could not monetize effectively. |
Poor business model relying on low-paying ads and excessive spending on infrastructure. |
Artifact |
$30 million |
Media/Technology |
An AI-driven news app that struggled to maintain user engagement post-launch. |
Declining user engagement due to feature dilution and insufficient market demand. |
Northvolt |
$13 billion |
Battery Manufacturing |
Aimed to produce sustainable batteries but faced production delays and financial mismanagement. |
High costs, failed capital raises, and inability to meet production targets led to bankruptcy proceedings. |
Bowery Farming |
$700 million |
Agriculture |
Focused on indoor farming but encountered operational inefficiencies and rising costs. |
Unsustainable business model and inability to compete on price with traditional agriculture methods. |
Ghost Autonomy |
$220 million |
Autonomous Vehicles |
Developed autonomous driving technology but could not secure further funding amid market cooling. |
Financial sustainability issues and inability to keep pace with technological advancements in the sector. |
Mindstrong |
$160 million |
Health Tech |
Offered mental health solutions but faced economic pressures leading to asset liquidation. |
Challenges in fundraising and operational viability amid changing market conditions. |
A Snapshot of Major Failures
Below is a list of high-profile startups that ran into insurmountable hurdles in 2024:
Tally
- Amount Raised: $172 million
- Sector: Fintech
- What Happened: Tally aimed to help users consolidate and manage credit card debt. However, poor product pivots and mounting customer complaints eroded investor confidence. Ultimately, the startup ran out of cash and could not secure additional funding in time.
Mindstrong
- Amount Raised: $160 million
- Sector: Health Tech
- What Happened: Mindstrong focused on digital mental health solutions. Despite early successes, it struggled to raise further funding amid rising operational costs. Economic pressures forced the company to sell its assets, bringing an abrupt end to its ambitious plans.
Northvolt
- Amount Raised: $13 billion
- Sector: Battery Manufacturing
- What Happened: Once touted as the future of sustainable battery production, Northvolt grappled with lengthy production delays and canceled contracts. Costs ballooned faster than revenue, and failed attempts at capital raises led to a Chapter 11 bankruptcy filing.
Arrival
- Amount Raised: $13 billion
- Sector: Electric Vehicles
- What Happened: Arrival entered the market aiming to revolutionize commercial EVs. Unfortunately, ambitious targets, timing issues, and financial mismanagement led to insolvency, compelling the company to file for administration.
Bowery Farming
- Amount Raised: $700 million
- Sector: Vertical Farming
- What Happened: Bowery Farming sought to innovate in indoor agriculture but found itself grappling with production inefficiencies and plant infections. High costs and difficulties in delivering competitively priced produce eventually proved insurmountable.
Eaze
- Amount Raised: $255 million
- Sector: Cannabis Delivery
- What Happened: Eaze attempted to dominate cannabis delivery but ran into regulatory roadblocks, stiff competition, and mounting operational expenses. These issues culminated in legal challenges and strained finances, forcing the company to cease operations.
Ghost Autonomy
- Amount Raised: $220 million
- Sector: Autonomous Vehicles
- What Happened: Despite early backing, Ghost Autonomy struggled to find new investors. The broader market cooled on self-driving technology, and the startupโs burn rate proved unsustainable without additional capital injections.
Moxion Power
- Amount Raised: Undisclosed
- Sector: Energy Storage
- What Happened: Moxion Power promised portable energy solutions, but rapid expansion and high production costs consumed its capital. Unable to compete effectively in unregulated markets, the company ran out of runway.
Infarm
- Amount Raised: $500 million
- Sector: Vertical Farming
- What Happened: Infarm hoped to transform urban agriculture with compact, efficient grow systems. However, rising operational costs and stiff competition eroded profit margins. Layoffs werenโt enough to save the company, which eventually shuttered.
Prophesee
- Amount Raised: โฌ126 million
- Sector: Computer Vision
- What Happened: Prophesee specialized in neuromorphic vision technology. Delays in funding rounds proved disastrous, leading the startup to declare insolvency and enter judicial administration.
Trends Fueling the Rise in Failures
1. Challenging Funding Environment
According to data from the first quarter of 2024, startup failures in the U.S. soared by 58% compared to previous years. Investors, wary of economic uncertainties and market volatility, tightened their purse strings, leading to a significant drop in early- and late-stage funding. As a result, many ventures found themselves unable to secure the necessary capital to keep operations afloat.
2. Cash Burn and Operational Inefficiencies
Around 44% of startups cited โrunning out of cashโ as a primary factor in their downfall. Many companies mentioned above pursued aggressive growth strategies, pouring money into expansion or research without securing stable revenue streams. This mismatch between spending and funding proved fatal when additional investment failed to materialize.
3. Shifting Market Demands
Several startups, particularly in the mobility and energy sectors, struggled to adapt to rapidly shifting consumer and regulatory demands. Overambitious timelines, untested technologies, and unforeseen legal hurdles led to a perfect storm of unsustainability.
Lessons for Entrepreneurs and Investors
- Validate and Adjust Business Models: Startups need to rigorously test and refine their product-market fit. If costs are spiraling or user engagement isnโt meeting expectations, a timely pivotโor even a scale-downโcan preserve capital and keep hopes alive.
- Establish Sustainable Growth: Balancing innovation with consistent, realistic revenue goals can help startups avoid the pitfalls of runaway burn rates. Building in phases allows for the development of robust foundations before pursuing large-scale expansions.
- Stay Attuned to Market Shifts: Regularly tracking regulations, consumer trends, and competitive landscapes can help companies pivot quickly and avoid obsolescence.
- Secure Multiple Funding Channels: Relying on a single source of capital is risky. Diversify funding strategies through crowdfunding, grants, or partnerships to maintain better financial resilience.
Looking Ahead
The wave of failures in 2024 underscores the importance of adaptability, prudent financial management, and a relentless focus on product-market fit. While the landscape may appear daunting, these closures also free up talent, insights, and resourcesโpotential building blocks for the next generation of disruptive startups.
For founders and investors willing to learn from these cautionary tales, the future still holds promise. With thorough planning, steady growth strategies, and a keen eye on the shifting economic tides, thereโs ample opportunity to build resilient ventures that can weather whatever the next business cycle brings.
Make Your Business Online By The Best NoโCode & NoโPlugin Solution In The Market.
30 Day Money-Back Guarantee
Say goodbye to your low online sales rate!